In real estate, first impressions matter—a lot. Whether you're selling a cozy suburban home, a sprawling farm, or a high-rise commercial property, the way you present it can make or break a sale. This is where real estate drone photography comes in. It’s not just about cool aerial shots; it's about telling the property's story in a way that captivates potential buyers.

I remember a realtor once telling me about a property she struggled to sell. Despite professional interior shots and detailed descriptions, it wasn't getting the right attention. Enter drone photography. Within weeks of updating the listing with breathtaking aerial views, the property got more inquiries than ever, and before long, it was sold.

So, how does drone photography capture the real value of real estate? Let’s dive in.

Why Drone Photography Matters in Real Estate

1. Showcasing the Full Scope of the Property

Traditional photography does a great job of highlighting interior features, but it can’t fully capture the landscape, neighborhood, or overall layout.

Imagine you’re selling a lakefront property. Standard ground-level shots might show the house, but drone photography can capture the full view of the property, the lake, the surroundings, and even the sunset reflecting off the water. That’s a game-changer.

For large properties like farms, estates, or commercial buildings, aerial shots provide an overview that standard photography simply can't achieve.

2. Creating an Emotional Connection

Buying real estate isn’t just a logical decision—it’s an emotional one. Buyers want to imagine themselves living or working in the space.

  • A drone video can simulate a grand tour, starting from the driveway and moving smoothly through the property.
  • Aerial shots of tree-lined streets, scenic views, or lush gardens add to the emotional appeal.
  • High-angle shots make the home feel expansive and inviting, while neighborhood shots can highlight proximity to schools, parks, and amenities.

3. Providing a Competitive Edge in the Market

With real estate listings becoming increasingly competitive, you need to stand out. Listings with aerial photography get 68% more views than those without.

Potential buyers scrolling through listings will pause on the ones that visually impress them—and drone photography does just that. It grabs attention instantly.

4. Highlighting Unique Property Features

Does the property have:
✅ A stunning backyard oasis?
✅ A large commercial lot with multiple buildings?
✅ A prime downtown location close to major landmarks?

Aerial shots emphasize what makes the property special. Instead of describing it in text, let the visuals speak for themselves.

Best Practices for Capturing the True Value of Real Estate with Drones

1. Plan the Shoot Based on Lighting and Weather

The golden hour (early morning or late afternoon) provides the best natural lighting. Overcast days can soften shadows, making properties look evenly lit and more inviting.

Avoid shooting on windy or rainy days to maintain stability and clarity in the shots.

2. Focus on Composition and Angles

Not all aerial shots are created equal. A good drone photographer will:

  • Use elevated angles to give a balanced view of the property and its surroundings.
  • Capture the depth of the landscape, especially if the property has vast land or scenic backdrops.
  • Take 360-degree shots for an interactive experience.

3. Mix Aerial and Ground-Level Shots

While drone shots provide an impressive overview, don’t rely on them alone. A perfect real estate listing includes:

Wide-angle interior shots showing spaciousness.
Close-up details of unique architectural elements.
Drone images that capture the surroundings and overall property.

4. Use Drone Videography for Maximum Impact

A well-edited drone video can provide a virtual tour of the property, smoothly transitioning from the driveway to the backyard, giving buyers a realistic walkthrough experience before they even visit.

Why Choose Andrew Shaw for Real Estate Drone Photography?

If you’re a real estate agent, property developer, or homeowner looking to sell faster and attract more buyers, Andrew Shaw Photography is your go-to professional for drone photography in Edmonton.

Expertise in real estate photography – Andrew understands what sells properties.
Advanced drone technology – High-quality cameras for stunning aerial images and videos.
Fast turnaround time – Get your listing live with professional photos quickly.
Licensed and compliant – Fully certified for commercial drone operations.

Final Thoughts: Is Real Estate Drone Photography Worth It?

Absolutely! Drone photography isn’t just a nice-to-have—it’s a must-have in today’s real estate market. It enhances listings, attracts buyers, and increases property value perception.

So, whether you're selling a sprawling estate, a commercial property, or a cozy suburban home, consider real estate drone photography to showcase its true potential.

📩 Want professional drone photography for your real estate listings? Contact Andrew Shaw today!

 

Andrew Shaw Photography also offers the following services:

Real Estate Photography
Corporate Photography
Family Photography

Andrew Shaw Photography’s Top Resources Regarding Commercial Drone Photography

The Canadian Real Estate Association (CREA) and Drone Usage
Professional Photographers of Canada (PPOC)
ArchDaily – Drone Usage in Architecture